For Business Owners — 5 to 500 Employees

Stop Managing HR.
Start Growing
Your Business.

The PEO Link is your independent PEO broker. We compare proposals from 75+ vetted PEO providers, negotiate on your behalf, and match you to the perfect fit — at no cost to you.

21+
Years in Business
75+
Vetted PEO Providers
$0
Cost to You
For Entrepreneurs & Business Builders

Own a PEO Brokerage.
Build Recurring Revenue.

Join one of the fastest-growing B2B franchise systems. The PEO Link gives you the brand, 75+ PEO relationships, technology, and training to launch your own brokerage — faster than starting from scratch.

Explore the Franchise See Market Data
$268B
PEO industry revenue
85%
Market still untapped
33M+
Small businesses in U.S.
2025
Franchising started
As Featured In & Recognized By
USA Today
Reuters
Inc. 50002023 & 2024
NAPEO Member
Founded 2004 — 21+ Years

What We Do

Payroll Safety Commercial Insurance Risk Mitigation Employee Benefits Human Resources
PEOs Lead to a 21% reduction in the time spent on administration
PEOs Reduce turnover by an average of 24%–33%
55% of employees would accept lower pay for a robust benefits package
As Featured in USA Today
The PEO Link: A Client-First PEO Brokerage Built on Advocacy and Alignment
The PEO Link was featured for its client-first approach — helping businesses find the right HR, payroll, benefits, and compliance partners while prioritizing transparency and long-term client success.
Read the full article
As Featured in Reuters
The PEO Link Commemorates More than 20 Years of Guiding Businesses Through Strategic PEO Partnerships
The PEO Link celebrates over 20 years of helping companies navigate and select the right PEO partners for long-term growth through a consultative, advisory-driven approach.
Read the full article
Why Use a Broker

An independent advisor who works for you — not any PEO.

PEOs compensate us — so using The PEO Link costs your business nothing. You get an expert who shops the entire market, negotiates your contract, and stays accountable after the deal closes.

We represent your business, not a PEO
Unlike a PEO salesperson with one product, we compare 75+ providers across price, industry fit, ESAC/CPEO certification, and service model.
We do the RFP work — you save time
We gather and compare proposals so you don't have to. Most clients receive multiple competitive offers within 5–7 business days.
At no additional cost to you
The PEO you select compensates us from their distribution budget. Your rate is the same — or better — than going direct.
Broker vs. Going Direct
Going Direct to a PEO
Using The PEO Link
One offer, one price
75+ competing offers
Salesperson loyal to PEO
Broker loyal to your business
You do the comparison work
We handle the entire process
Support ends at signing
Annual benchmark + renewal
No extra cost — no advocate
No extra cost — full advocate
6 out of 10 employers have faced an employee lawsuit. A PEO reduces your exposure — we find you the right one.
The Process

Matched to the right PEO in 4 steps

Most clients receive competitive PEO proposals within 5–7 business days. The entire process is free.

1
Tell Us About Your Business
Share your industry, employee count, current payroll setup, and priorities. Takes less than 5 minutes.
2
We Identify Best Fits
Our brokers analyze your needs against 75+ providers — filtering for price, industry expertise, ESAC/CPEO status, and service fit.
3
Compare Competing Proposals
We gather and present offers side by side in plain language so you can make a confident, informed decision.
4
We Stay After You Sign
Annual benchmarking, renewal support, and a direct line to your broker — we don't disappear once the deal is done.
21+
Years as an Independent
PEO Broker
75+
Vetted PEO Providers
in Our Network
$0
Cost to the Business Owner
for Our Services
6/10
Employers Have Faced
an Employee Lawsuit
Client Stories

Top Ratings From Our Clients

★★★★★
The loss potential in my industry almost dictates I carry workers' compensation insurance, but the cost seemed exorbitantly high for my small business. After talking with Lee Chapman and The PEO Link, I discovered a way to provide my employees with affordable workers' comp at a cost-effective price. Thank you PEO Link!
Robert M.
Electrical Contractor
★★★★★
Having no previous experience with a professional employer service, I had little understanding of the benefits they can provide. The staff at The PEO Link helped guide us to an outstanding PEO service and introduced us to a whole host of benefits including risk management, safety, and HR implementation.
Dr. James
Family Medicine
★★★★★
Our company has been working with PEO Link for the last 8 years. Within that time, they have moved us between 2 different PEOs which have helped us streamline our HR and payroll needs. They are very knowledgeable and were able to get us better rates than the PEOs offered directly.
Richard V.
Commercial Flooring
Franchise Opportunity

Own a PEO Brokerage.
Build Recurring Revenue
in a $268B Industry.

The PEO Link franchise gives experienced professionals the brand, network, technology, and training to build their own brokerage — without starting from scratch.

Access to 75+ established PEO provider relationships from day one
Proprietary GenLink and PEO Matrix technology platforms
Recurring PEPM commission — your book of business compounds over time
7-day initial training + ongoing support from a 21-year industry leader
Home-based office model — you control your overhead
Inc.
5000
Ranked Inc. 5000 — America's Fastest Growing
Private Companies — 2023 & 2024
$268B
Total PEO industry gross revenues — a market still in early adoption
33M+
Small businesses in the U.S. — your potential client universe
15%
Current SMB PEO adoption — 85% of the market is still untapped
98%
Of PEO clients would recommend working with a PEO (NAPEO)
How a PEO Boosts Productivity — Free Download
Free Resources

How a PEO Boosts Productivity and Fuels Business Growth

Download our free guide and discover how businesses using a PEO reduce admin time by 21%, cut turnover by up to 33%, and give employees access to benefits they couldn't afford alone.

Ready to find your ideal PEO?

Get competing proposals from 75+ vetted PEO providers — free, independent, no sales pressure.